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Amazing moving neon artwork created for Guide Dogs Week 2015

07 Oct 2015

Guide Dogs has today (Wednesday 7 October) released a piece of 'moving neon artwork' that tells the story of a young guide dog owner who was bullied at secondary school due to her sight loss. The video has been created to help promote the charity’s annual fundraising and awareness week – Guide Dogs Week.

Becky Clarke, from Liverpool, first realised that her sight loss had become so bad that she needed extra help when she could no longer recognise her family's faces. When she contacted Guide Dogs we were able to partner her with Golden Labrador Retriever Hattie – who has fast became her most trusted friend.

The video concept is based on Becky's experience of losing her sight and how Hattie has helped to turn her life around. As Becky tells her story in her own words, dancers move in the dark to form shapes representing Becky's story with flashes of neon colour - the same used on a guide dog's harness.

As well as professional dancers, Guide Dogs enlisted the help of the Scout Association, who have chosen to support Guide Dogs as part of their Scout Community Action Week. Scouts from London and Essex helped with the moving artwork. 

Running from 3 to 11 October, Guide Dogs Week aims to meet a fundraising target of £1million – its biggest ever – to help the charity Guide Dogs continue its life-changing work making sure that people in the UK who lose their sight don't lose their freedom as well. This year the theme for Guide Dogs Week is 'Lets Glow' in tribute to the famous neon flash on the guide dog harness.

Speaking about how her guide dog changed her life Becky says:

"Before I got Hattie I didn’t have much confidence and I could barely face going out alone.

"She's changed all of that and I now have the freedom to go wherever I want, whenever I want. That might not sound like a big deal to some people but for me it's been life-changing.

"I don’t share my story very often, but this was a really nice way to share it in a positive way. I hope people also join in and glow for Guide Dogs this week so that the charity can continue their invaluable work and help other people like me regain their freedom."

There are loads of ways that you can get involved and glow for guide dogs this Guide Dogs Week – working together with the charity to break down barriers for people with sight loss.

These include:




Thank You Lets Glow Collect (1)